Discover Four Steps to Becoming a Great Writer

One skill set that seems to never go out of date and will never be taken over by computers or artificial intelligence is Copywriting. In this workshop, we are going back to basics to show you exactly how to write and edit great copy for your blog, emails, articles, ebooks, websites and sales pages. This might be the perfect opportunity to fine-tune your everyday writing skills or even inspire you to launch your own copywriting service in your business.
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Course curriculum

  • 1
    Copywriting Fundamentals Program
    • Download Course Handout
    • LESSON 1: Intro to Copywriting
    • LESSON 2: 13 Types of Copywriting
    • LESSON 3: Research Content
    • LESSON 4: Outline Content
    • LESSON 5: Preparing to Write
    • LESSON 6: 10 Writing Steps
    • LESSON 7: Rules of Writing
    • LESSON 8: Edit Content
    • [PDF] Online Writing Tool Guide
    • [PDF] Editing Resource Guide

Instructor

  • Craig  Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 14,000 Virtual Assistants and Freelancers in more than 70 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."

Course Reviews

  • Copywriting

    Claudia White

    I always heard the term copywriting and never knew what it entailed. I now realize that I have been copywriting informally when I created my social media po...

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    I always heard the term copywriting and never knew what it entailed. I now realize that I have been copywriting informally when I created my social media posts to advertise my business. This course coupled with others about SEO optimization and website writing will easily make me a professional at writing for the digital age. When I did my transcription course I found out about Grammarly. I never knew that there were so many other options also to help with writing and punctuation.

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  • Good overview of the variety of opportunities to use your...

    Diana Maxwell

    I used to write regularly for publication and the web. This was an excellent overview and gave me food for thought on which direction to pursue with my 'next...

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    I used to write regularly for publication and the web. This was an excellent overview and gave me food for thought on which direction to pursue with my 'next steps'.

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  • Helpful

    Tami Long

    I wanted to say very helpful but after taking copywritiing fundamentals, I can't. This will be great when I am working on my blogs

    I wanted to say very helpful but after taking copywritiing fundamentals, I can't. This will be great when I am working on my blogs

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  • Well put together!

    Therese Winters

    This course coved a lot of information but was well presented. I will continue to review the details and apply as I move forward with content writing.

    This course coved a lot of information but was well presented. I will continue to review the details and apply as I move forward with content writing.

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  • You need to do this course if you want to be paid to writ...

    Ashleigh Baker