How to Write Powerful Email Sequences For Any Type of Client

Marketing funnels are a popular buzzword that I’m sure you have heard lots of lately. The key to creating a high-converting funnel is to write a powerful and relevant email sequence that builds trust, engages an audience and leads to conversions. In this workshop, you will learn a simple and repeatable system for writing powerful email sequences for virtually any type of client. You will also discover how to effectively package this writing and marketing skill set into an in-demand service to offer your clients!
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Course curriculum

  • 1
    Create Powerful Email Sequences
    • Download Workshop Hand Out
    • Lesson 1: Intro to Email Sequences
    • Lesson 2: Digital Marketing Funnels
    • Lesson 3: Types of Email Sequences
    • Lesson 4: Create your Sequence Strategy
    • Lesson 5: Design Your Sequence Part 1
    • Lesson 6: Design Your Sequence Part 2
    • Lesson 7: Write Your Sequence Part 1
    • Lesson 8: Write Your Sequence Part 2
    • Lesson 9: Track Your Sequence
    • Five Email Sequence Templates
    • Example Welcome Email Sequence

Instructor

  • Craig Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 14,000 Virtual Assistants and Freelancers in more than 70 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."

Course Reviews

  • Informative

    Sharon Gilbert

    Never disappointed. Craig makes the subject of writing Email Sequences so much less frustrating! Great as always!

    Never disappointed. Craig makes the subject of writing Email Sequences so much less frustrating! Great as always!

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  • Review of 'Create Powerful Email Sequences'

    Stanislava Saib

    Fantastic course! Well-presented foundations of email marketing principles. It gave me a good understanding and grasp of different types of email sequences a...

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    Fantastic course! Well-presented foundations of email marketing principles. It gave me a good understanding and grasp of different types of email sequences and best practices. I'm working towards becoming an email copywriter as my specialty, and your course gave me a much-needed insight into other components that go into successful email campaigns - strategizing, designing and writing email sequences.

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  • Create Powerful Email Sequences

    Bruce Allen Thobois

    Very informative. Covered the subject in enough detail that I feel confident in beginning to put the sequences into practice.

    Very informative. Covered the subject in enough detail that I feel confident in beginning to put the sequences into practice.

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  • Shined a Light on the Process

    Pamela Atkins

    I appreciated the tips and examples Craig shared for creating email sequences. Shining a light on the parts and types of sequences made the topic much easier...

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    I appreciated the tips and examples Craig shared for creating email sequences. Shining a light on the parts and types of sequences made the topic much easier to grasp and implement for the future.

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  • I learned so much!

    Jade McClendon

    Thank you so much, this was a very valuable course.

    Thank you so much, this was a very valuable course.

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