Lead Marketing Funnels

Duration: 1.75 hours

Most businesses navigating the digital landscape are very interested in setting up marketing funnels to generate email leads, but they often lack the technical know-how to set up an effective lead funnel. In this workshop, we will walk you through the key steps to setting up a lead marketing funnel from scratch. You will discover the BEST “lead magnets” to use and how to integrate them with an effective email follow-up sequence.
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Course curriculum

  • 1
    Creating Lead Marketing Funnels
    • Download Course Handout
    • LESSON 1: Introduction to Marketing Funnels
    • LESSON 2: Funnelology 101
    • LESSON 3: Profile Your Audience
    • LESSON 4: Map Customer Journey
    • LESSON 5: Create Lead Magnets
    • LESSON 6: Build Landing Pages
    • LESSON 7: Set Up Opt In Sequence
    • LESSON 8: Design Email Sequence
    • LESSON 9: Determine Traffic Sources
    • Funnel Technology Guide
    • Lead Magnet Ideas

Instructor

  • Craig  Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 25,000 Virtual Assistants and Freelancers in more than 75 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."

Course Reviews

  • very helpful!

    Mariah Miller

    Finally was able to understand some of these processes and put them to use!

    Finally was able to understand some of these processes and put them to use!

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  • Very Informative!

    Melissa Irvin

    love the visual guides for the process

    love the visual guides for the process

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  • Great practical information

    Mandy Barrett

    Great practical information on steps to working with funnels. Really informative and helpful.

    Great practical information on steps to working with funnels. Really informative and helpful.

    Read Less