LinkedIn Profile Optimization Workshop

1.32 hours

A LinkedIn profile has become a critical extension of your business brand and a terrific marketing tool for generating new client leads. In this practical, hands-on workshop, you will work through some key steps to ensure you have all the right elements and content included in your profile. You will perform some simple exercises to craft a winning Linkedin tagline and summary. You will also receive a practical checklist to ensure your profile is fully optimized and ready to be reviewed by prospective clients! Bring your profile and let’s work together to make it shine!
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Course curriculum

  • 1
    Optimize Your LinkedIn Profile
    • Download Workshop Handout
    • LESSON 1: Introduction to Linkedin Profiles
    • LESSON 2: Optimize Profile Settings
    • LESSON 3: Optimize Profile Introduction Part 1
    • LESSON 4: Optimize Profile Introduction Part 2
    • LESSON 5: Optimize Profile Body
    • LESSON 6: Optimize Profile Content

Course Reviews

  • Optimize Your LinkedIn Profile

    Sylvie Leroux-Lanthier

    Thanks Craig for a great workshop-course! I completed this today and learned a few new things that I was able to use to update my profile as well as a client...

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    Thanks Craig for a great workshop-course! I completed this today and learned a few new things that I was able to use to update my profile as well as a client's! If anyone is new to LinkedIn or wants a refresher on the topic, check it out!

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  • Packed full of valuable information

    Paula Holsberry

    You are sure to take something valuable away from this course. I thought my LI profile was pretty good, but there are a few things I need to do to make it ev...

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    You are sure to take something valuable away from this course. I thought my LI profile was pretty good, but there are a few things I need to do to make it even better. I would have never known I needed these optimizations without this informative teaching.

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  • Incredible Up To Date Course

    Tammy Durden

    This was an amazing instructional course that really walked me through specifics and the best way to optimize my profile on LinkedIn. Although I had many se...

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    This was an amazing instructional course that really walked me through specifics and the best way to optimize my profile on LinkedIn. Although I had many settings correct there were many areas I improved while watching Craig take us step-by-step. Thanks for this helpful course.

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Instructor(s)

  • Craig Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 25,000 Virtual Assistants and Freelancers in more than 75 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."