Discover How to Assess, Define, Present & Market Your Personal Brand

Duration: 2 hours

Did you know that YOU are a brand? Yes, You! We often look at Apple, Costco or Samsung as brands, but YOU are the most important brand you’ll ever know! In this skill workshop, we will seek to answer the question “How do you discover your own distinctive personal brand?” We will walk through a simple process for assessing, defining, presenting and marketing your personal brand in order to boost credibility, increase your influence and maximize your client and income opportunities.
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Course curriculum

  • 1
    Personal Branding Success
    • Download Workshop Handout
    • Part 1: Intro to Personal Branding Success
    • Part 2: What is Personal Branding?
    • Part 3: Personality
    • Part 4: Principles
    • Part 5: Past Experiences
    • Part 6: Passions
    • Part7: Proficiencies
    • Part 8: People
    • Part 9: Purpose
    • Part 10: Presentation
    • Part 11: Promotion
    • Personal Branding Success Workbook
    • Personal Branding Assessment Resources
    • Personality Traits Guide
    • Values List


  • Craig  Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 25,000 Virtual Assistants and Freelancers in more than 75 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."

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