• Craig  Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 14,000 Virtual Assistants and Freelancers in more than 70 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."
The Social Media Manager Program will help you discover how to build a thriving Social Media service business for a rapidly growing list of clients in desperate need of your skills and knowledge! In this course, you will learn how to build, manage, and grow a powerful Social Media platform for virtually any type of client and to sharpen your skills and ignite your income opportunities in 2019 and beyond! The course features specialized, step-by-step training in the most relevant Social Media platforms including Facebook, Twitter, Pinterest, Instagram, and LinkedIn. Sharpen your Social Media skills and ignite your income opportunities in 2019 and beyond!

Course Reviews

  • Great Insights

    Shana Kennedy

    Learned a lot and especially like the 5 p's and the processes in how to achieve them for each SM platform.

    Learned a lot and especially like the 5 p's and the processes in how to achieve them for each SM platform.

    Read Less
  • Social Media Manager

    Susan Goodreau

    I enjoyed the course very much. I felt that I learned a lot about social media and the role of a Social Media Manager.

    I enjoyed the course very much. I felt that I learned a lot about social media and the role of a Social Media Manager.

    Read Less

Course curriculum

  • 1
    Introduction
    • Welcome to the Social Media Manager Program
  • 2
    Module One: Social Media Foundations
    • Download Module One Handout
    • Lesson 1: 15 Timeless Social Media Principles
    • Lesson 2: The Future of Social Media Marketing
    • Lesson 3: The Top 10 Skills of a Social Media Manager
    • Interview with a Social Media Manager Rockstar
    • Social Media Course Overview
    • 15 Social Media Principles
  • 3
    Module Two: Build a Winning Social Media Strategy
    • Download Module Two Handout
    • Introduction to Building a Winning Social Media Strategy
    • Lesson 1: Conduct a Social Media Audit
    • Lesson 2: Assess Your Client's Social Media Plan
    • Lesson 3: Build Your Social Media Action Plan
    • Lesson 4: Social Media Manager Tool Box
    • Social Media Audit Template
    • Social Media Assessment Template
    • [PDF Version] Social Media Action Plan Template
    • [Word Version] Social Media Action Plan Template
    • Social Media Manager Toolkit
    • Sample Content Publishing Calendar
  • 4
    Module Three: LinkedIn Success
    • Download Module Three Handout Here
    • Introduction to LinkedIn
    • Lesson 1: Discover Your LinkedIn Purpose
    • Lesson 2A: Build Your LinkedIn Presence - Part 1
    • Lesson 2B: Build Your LinkedIn Presence - Part 2
    • Lesson 3: Post Relevant Content in LinkedIn
    • Lesson 4: Participate and Engage in LinkedIn
    • Lesson 5: Promote Your Business in LinkedIn
    • Interview with LinkedIn Pro, Sarah Santacroce
    • LinkedIn Audit Template
    • LinkedIn Profile Checklist
    • LInkedIn_Task_Checklist
  • 5
    Module Four: Twitter Success
    • Download Module Four Handout
    • Introduction to Twitter
    • Lesson 1: Discover Your Twitter Purpose
    • Lesson 2A: Build Your Twitter Presence Part 1
    • Lesson 2B: Build Your Twitter Presence Part 2
    • Lesson 3: Post Relevant Content in Twitter
    • Lesson 4: Participate and Engage in Twitter
    • Lesson 5: Promote Your Business in Twitter
    • Interview with Social Media Pro, Kathy Colaiacovo
    • Twitter Audit Template
    • Twitter Task Checklist
    • Twitter Tool Guide
  • 6
    Module Five: Pinterest Success
    • Download Module Five Handout
    • Pinterest Foundations
    • Lesson 1: Discover Your Pinterest Purpose
    • Lesson 2A: Build Your Pinterest Presence
    • Lesson 2B: Pinterest Tour
    • Lesson 3: Pinning in Pinterest
    • Article Rich Pin Tutorial
    • Lesson 4: Participating in Pinterest
    • Lesson 5: Promoting in Pinterest
    • Pinterest Audit Template
    • Pinterest Tool Guide
    • Pinterest Task Checklist
  • 7
    Module Six: Facebook Success
    • Download Module Six Handout
    • Introduction to Facebook
    • What's New with Facebook
    • Lesson 1: Define Your Facebook Purpose
    • Lesson 2A: Optimizing Your Facebook Profile
    • Lesson 2B: Facebook Profile Tour
    • Lesson 2C: Building your Facebook Page
    • Lesson2D: Facebook Page Tour
    • Lesson 2E: Facebook Groups
    • Lesson 3: Posting in Facebook
    • Lesson 4: Participating in Facebook
    • Lesson 5: Promoting in Facebook
    • Facebook Audit
    • Facebook Monthly Tasks
  • 8
    Module Seven: Instagram Success
    • Download Module Seven Handout
    • Instagram Foundations
    • Interview with Instagram Pro
    • Lesson 1: Discover Your Instagram Purpose
    • Lesson 2: Build Your Instagram Presence
    • [Tutorial] How to Optimize Your Instagram Profile
    • Lesson 3: Posting in Instagram
    • [Tutorial] Instagram Stories
    • Lesson 4: Participate in Instagram
    • Lesson 5: Promote in Instagram
    • Instagram Tool Guide
  • 9
    Module Eight: Build a Profitable Social Media Manager Service
    • Download Module Eight Handout
    • Building a Profitable SM Manager Service: Part 1
    • Building a Profitable SM Manager Service: Part 2
  • 10
    Final Course Survey
    • Complete Final Survey