Discover a Proven Formula for Writing Great Website Copy!

Duration: 1.9 hours

It’s time to renovate your website copy and fine-tune your message to ensure your website is as conversion-friendly as possible. In this workshop, you will learn how to create a relevant and engaging headline for your homepage, write a winning About page that showcases your personal brand and craft easy-to-read service packages. Let’s get your website ready to meet your NEXT client!
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Course curriculum

  • 1
    Website Writing Success Workshop
    • Download Workshop Handout
    • Lesson 1: Introduction to Writing for the Web
    • Lesson 2: Conduct a Business Assessment Part 1
    • Lesson3: Conduct a Business Assessment Part 2
    • Lesson 4: Identify Your Website Sections
    • Lesson 5: Home Page: Headlines
    • Lesson 6: Home Page: Other Elements
    • Lesson 7: About Page
    • Lesson 8: Services Page
    • Lesson 9: Contact Page
    • Lesson 10: Wrap-up
    • Website Writing Success Workbook {PDF}
    • Website Writing Success Workbook (Word Doc)
    • Example Freelance Websites

Instructor

  • Craig Cannings

    Craig Cannings

    Chief Learning Officer, Freelance University

    In 2008, my wife Kelly and I co-founded Freelance University with the purpose of becoming the #1 go-to training center for Freelancers and VAs from around the globe! As of this year, we have successfully trained over 25,000 Virtual Assistants and Freelancers in more than 75 countries. Kelly and I have had the great privilege of building our Online University while raising our 5 daughters who are the greatest blessings of our lives. I look forward to meeting you and seeing you either in this program or at our University very soon. I leave you with my favorite quote from marketing guru, Seth Godin: "The only worse thing than starting something and failing... is not starting something."

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